The rebranding of the Nowy Pafawag Cultural Center (formerly Wrocław Zachód Cultural Center) introduces a dynamic and modern visual identity. The design is centered around flowing lines that integrate seamlessly with the letter "N" in the logo, representing diversity, fluidity, and continuous evolution.

The project features a vibrant and contrasting color palette, expressive icons symbolizing the center's wide-ranging activities, and engaging promotional materials, including job advertisements. This rebranding invites audiences to discover and participate in the diverse cultural events and community gatherings offered by Nowy Pafawag.